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+0100https://media.journoportfolio.com/users/413232/images/5511f893-76a6-4375-abf4-4eb0758bf2f6.pnghttps://media.journoportfolio.com/users/413232/video/3e5969c9-3f68-45ba-af86-139826c45960.mp4Thu, 16 Apr 2026 00:00:00 +0100https://media.journoportfolio.com/users/413232/video/3e5969c9-3f68-45ba-af86-139826c45960.mp4https://media.journoportfolio.com/users/413232/images/2001abd6-c9bc-4598-ad56-16ea94ab751b.pngThu, 16 Apr 2026 00:00:00 +0100https://media.journoportfolio.com/users/413232/images/2001abd6-c9bc-4598-ad56-16ea94ab751b.pnghttps://media.journoportfolio.com/users/413232/images/7c9e6c6f-47a2-4f15-8688-b8635d8717e0.pngThu, 16 Apr 2026 00:00:00 +0100https://media.journoportfolio.com/users/413232/images/7c9e6c6f-47a2-4f15-8688-b8635d8717e0.pnghttps://media.journoportfolio.com/users/413232/images/7f41175c-96f2-479e-82d0-8402f43864f2.pngThu, 16 Apr 2026 00:00:00 +0100https://media.journoportfolio.com/users/413232/images/7f41175c-96f2-479e-82d0-8402f43864f2.pnghttps://media.journoportfolio.com/users/413232/images/815f9865-5ce6-4a74-8266-6ecfbef104a1.jpgThu, 16 Apr 2026 00:00:00 +0100https://media.journoportfolio.com/users/413232/images/815f9865-5ce6-4a74-8266-6ecfbef104a1.jpghttps://media.journoportfolio.com/users/413232/images/7879c3ca-6433-4e56-89a5-dbd22952b1f6.pngThu, 16 Apr 2026 00:00:00 +0100https://media.journoportfolio.com/users/413232/images/7879c3ca-6433-4e56-89a5-dbd22952b1f6.pnghttps://media.journoportfolio.com/users/413232/images/1f960344-3706-48fd-bf8e-e2d1c39821e5.jpgThu, 16 Apr 2026 00:00:00 +0100https://media.journoportfolio.com/users/413232/images/1f960344-3706-48fd-bf8e-e2d1c39821e5.jpghttps://www.linkedin.com/feed/update/urn:li:activity:7449200880521777152/?utm_source=share&utm_medium=member_desktop&rcm=ACoAADJT-McB3OP5c_UKxryLvWusxwptWeyp_R4Thu, 16 Apr 2026 00:00:00 +0100https://www.linkedin.com/feed/update/urn:li:activity:7449200880521777152/?utm_source=share&utm_medium=member_desktop&rcm=ACoAADJT-McB3OP5c_UKxryLvWusxwptWeyp_R4https://shylanicolemason.substack.com/p/how-to-make-boring-industries-sound?r=6hmjnhLet’s get one thing straight: not every industry comes with built-in glamour. Some are thrilling, some are… well, less thrilling. Accounting, logistics, insurance—you know the type. But here’s the secret the best marketers know: no industry is inherently boring. It’s all in how you tell the story.Whether you’re a brand strategist, a content marketer, or a copywriter like me, your job is to transform the mundane into something irresistible. Here’s how.Even spreadsheets have drama.People don’t car...Tue, 17 Mar 2026 00:00:00 +0000https://shylanicolemason.substack.com/p/how-to-make-boring-industries-sound?r=6hmjnhhttps://shylanicolemason.substack.com/p/the-rise-of-ai-copywriters-what-it?r=6hmjnhArtificial intelligence isn’t just changing industries—it’s rewriting the rules of creativity itself. From drafting email campaigns to generating social media posts, AI copywriters are transforming how brands communicate. But what does this mean for human creativity? Are writers about to be replaced, or is there a golden opportunity for collaboration?In this article, we’ll explore the rise of AI copywriters, their impact on content creation, and how human creativity remains more vital than ever....Tue, 17 Mar 2026 00:00:00 +0000https://shylanicolemason.substack.com/p/the-rise-of-ai-copywriters-what-it?r=6hmjnh